<aside> 💡 What you need to know before you write:

• What are the most recurrent competitors you hear from your ICP

• What do people dislike about your competitors?

• How are you better than your competitors?

</aside>

Title: We reviewed the best [number] [competitor] alternatives

Examples:

• We reviewed the top 5 Asana Alternatives [ Here is what we think]
• Top 5 Asana alternatives in 2023

Intro:

Mention straight away the alternatives you reviewed. You can also mention the criteria you used to review the alternatives. Don’t go into what is [competitor] here because a person who is searching for this already knows about the competitor

<H2>Why You Might be Looking for an [competitor] Alternative?

I like putting this section here because I believe that this helps you to convince readers that you did your homework, you know why they are looking for an alternative, and you are going to present good solutions for them

<H3> Reason 1

• Talk about why your ICP decided to switch from your competitor. Don’t guess it. Refer back to your user interviews

<H3> Reason 2

• Talk about why your ICP decided to switch from your competitor. Don’t guess it. Refer back to your user interviews

<H3> Reason 3

• Talk about why your ICP decided to switch from your competitor. Don’t guess it. Refer back to your user interviews

<H2> What are the best alternatives to [Competitor]?

• You can start with a table here to show all the alternatives
• You can add a video briefly covering all the alternatives

<H2> #1 [Your Product]:

• You can give a brief info here about your company